How To Start A Lucrative Blog In Nigeria and Africa: The Complete Guide

Blogging has become a popular means of self-expression, sharing ideas, and making money online. In Nigeria and Africa, the popularity of blogging has increased in recent years, with many individuals and businesses leveraging the platform to reach a wider audience and increase their online presence.

According to data from Statista, as of January 2022, there were 105.4 million internet users in Nigeria, making it the country with the highest number of internet users in Africa. This presents a huge opportunity for bloggers to reach a large audience and potentially monetize their content.

Starting a blog in Nigeria and Africa is relatively easy and inexpensive. All that is required is a computer, internet connection, and a blogging platform. There are several free and paid platforms to choose from, including WordPress, Blogger, and Wix.

In Nigeria, blogging has become a source of income for many individuals and has contributed to the growth of the digital economy. According to a report by the National Bureau of Statistics, the Information and Communication sector, which includes blogging, contributed 13.85% to Nigeria’s Gross Domestic Product in the second quarter of 2021.

Starting a blog in Nigeria and Africa offers immense potential for personal and professional growth, as well as financial gain. It provides a platform for individuals to showcase their expertise and creativity, build a personal brand, and connect with like-minded individuals.

See Also: How To Make At Least $1,000 Monthly Online Without Google Ads


What Is A Blog?

A blog is a regularly updated website or web page, typically one run by an individual or small group, that is written in an informal or conversational style.


Benefits of Blogging In Nigeria and Africa

Blogging can provide various benefits for individuals and businesses in Nigeria and Africa. Here are 15 benefits of blogging in-depth:

  1. Establishing expertise: Blogging enables you to showcase your expertise and establish yourself as a thought leader in your field.
  2. Brand building: Blogging can help build your personal or business brand and create a unique voice for your brand.
  3. Increasing website traffic: Blogging can drive traffic to your website and increase your online visibility.
  4. Improving search engine ranking: By incorporating relevant keywords in your blog posts, you can improve your website’s search engine ranking.
  5. Building relationships: Blogging can help build relationships with your readers, customers, and other bloggers in your industry.
  6. Creating opportunities: Blogging can create opportunities for collaborations, partnerships, and other business ventures.
  7. Generating leads: By providing valuable content, you can attract potential customers and generate leads for your business.
  8. Developing a community: Blogging can help create a community around your brand and build a loyal following.
  9. Providing customer support: Blogging can also serve as a platform to address customer inquiries, concerns, and feedback.
  10. Showcasing products and services: Blogging can provide an opportunity to showcase your products and services in a more personalized and engaging way.
  11. Providing insights: Blogging can provide insights into your industry, market trends, and customer behavior.
  12. Improving writing skills: Blogging can improve your writing skills and help you communicate effectively with your audience.
  13. Learning and growth: Blogging can also provide a platform for personal and professional growth by learning new skills and knowledge.
  14. Creating income streams: Blogging can create income streams through various means such as affiliate marketing, sponsored posts, and advertising.
  15. Making a difference: Blogging can create a positive impact by sharing information, resources, and perspectives that can benefit others.

See Also: 101+ Lucrative Ways to Make Money Online In Nigeria & Africa


How To Make Money Blogging In Nigeria and Africa

Blogging can offer various business opportunities in Nigeria and Africa, which can be profitable and sustainable. Some of these opportunities include:

  1. Affiliate marketing: Promote products or services on your blog and earn a commission for each sale made through your unique referral link.
  2. Sponsored content: Work with brands to create sponsored posts on your blog, where you promote their products or services in exchange for payment.
  3. Display advertising: Display ads on your blog using ad networks like Google AdSense, which pay you based on clicks or impressions.
  4. Sell digital products: Create and sell digital products like eBooks, online courses, and webinars to your audience.
  5. Coaching and consulting: Use your blog to promote your coaching or consulting services in a specific niche, such as business or personal development.
  6. Offer freelance services: Use your blog to showcase your skills and offer freelance services like writing, graphic design, or social media management.
  7. Create a membership site: Offer exclusive content to paying members on your blog, such as access to a community, courses, or resources.
  8. Sell physical products: Sell physical products related to your blog’s niche, such as merchandise or products you have created.
  9. Crowdfunding: Use crowdfunding platforms like Kickstarter or Patreon to fund your blog and offer exclusive content or rewards to supporters.
  10. Paid reviews: Write reviews of products or services for payment.
  11. Podcast advertising: Monetize your blog by advertising on your accompanying podcast.
  12. Sponsored social media posts: Use your social media platforms to promote sponsored content and earn money.
  13. Public speaking: Use your blog as a platform to build your personal brand and secure paid speaking engagements.
  14. YouTube monetization: Use your blog as a platform to create and monetize a YouTube channel.
  15. Writing gigs: Use your blog to showcase your writing skills and secure paid writing gigs.
  16. Brand ambassadorship: Promote a brand’s products or services on your blog and social media channels for payment.
  17. Guest blogging: Write guest posts for other blogs in your niche and earn money for your contributions.
  18. Webinars and workshops: Use your blog to promote and sell webinars or workshops related to your niche.
  19. Online event hosting: Host online events such as summits or conferences and charge for access.
  20. E-commerce sales: Use your blog to sell products through an e-commerce platform like Shopify.
  21. Donations: Ask your audience to support your blog through donations.
  22. Content writing for other blogs: Use your blog to showcase your writing skills and secure content writing gigs for other blogs.
  23. Sell leads: If your blog generates leads, you can sell those leads to companies in your niche.
  24. Sell advertising space: Sell advertising space on your blog to businesses in your niche.
  25. Sell courses: Create and sell courses related to your niche on your blog

These are just a few examples of the business opportunities that can arise from blogging in Nigeria and Africa. By leveraging their expertise and audience, bloggers can create profitable and sustainable businesses that have a positive impact on their communities.

See Also: How To Start A Lucrative E-Commerce Business In Nigeria and Africa: The Complete Guide


Facts About Blogging In Nigeria and Africa

  1. Nigeria has the highest number of internet users in Africa, making it a prime location for bloggers to reach a wide audience.
  2. Blogging in Africa has grown significantly in recent years, with an estimated 13 million blogs on the continent.
  3. The most popular blogging platform in Nigeria and Africa is WordPress.
  4. Nigeria has a vibrant and growing blogosphere, covering a wide range of topics such as politics, entertainment, business, lifestyle, and technology.
  5. Successful Nigerian bloggers include Linda Ikeji, Bella Naija, and Olori Super Gal, who have all built their brands and businesses through blogging.
  6. Blogging in Nigeria and Africa is not limited to just written content, as video and podcasting have become popular mediums as well.
  7. Blogging can be a viable source of income in Nigeria and Africa, with opportunities for sponsored content, affiliate marketing, and advertising revenue.
  8. Many African bloggers use their platforms to create awareness and advocate for social and political change.
  9. Blogging has become a popular tool for personal branding and establishing oneself as an authority in a particular field.
  10. Blogging can also be a means of building a community and connecting with like-minded individuals.
  11. Many African bloggers use their platforms to showcase the rich cultural heritage of the continent, highlighting music, fashion, and food.
  12. Blogging can be a means of documenting history and preserving cultural traditions.
  13. Nigerian and African bloggers have gained international recognition and exposure through their work.
  14. Successful bloggers in Nigeria and Africa have also been able to leverage their influence to create successful businesses beyond their blogs.
  15. The rise of mobile technology and social media has made it easier for bloggers in Nigeria and Africa to reach wider audiences.
  16. Blogging has been used as a tool for education, with bloggers sharing knowledge and expertise on a variety of topics.
  17. Many Nigerian and African bloggers have used their platforms to raise funds for charitable causes and support social impact initiatives.
  18. Blogging has become a means of creating jobs and employment opportunities, as many bloggers have gone on to create media companies and hire staff.
  19. The growth of e-commerce in Nigeria and Africa has created opportunities for bloggers to promote and sell products through their platforms.
  20. Blogging has become an important source of information for many Nigerians and Africans, with bloggers often breaking news and providing analysis on current events.
  21. Blogging has also been used as a tool for advocacy and activism, with bloggers advocating for human rights and social justice.
  22. Blogging can be a means of building an online portfolio and attracting clients for freelance work.
  23. Many African bloggers have been able to use their platforms to challenge negative stereotypes and misconceptions about the continent.
  24. Successful bloggers in Nigeria and Africa have been able to use their influence to mentor and support aspiring bloggers.
  25. Blogging has become a means of documenting and sharing personal experiences and stories, providing a window into the lives of people in Nigeria and Africa.

See Also: How To Start A Lucrative Real Estate Business In Nigeria and Africa: The Complete Guide


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Types Of Blogs In Nigeria and Africa

There are various types of blogs in Nigeria and Africa, each serving a specific purpose and catering to a particular audience. Here are some of the most common types of blogs:

  1. Personal blogs: These are blogs that share personal experiences, thoughts, and opinions about various topics.
  2. News blogs: These are blogs that provide news updates and cover various events and happenings in Nigeria and Africa.
  3. Fashion blogs: These are blogs that focus on fashion, style, and beauty-related topics.
  4. Food blogs: These are blogs that share recipes, cooking tips, and food-related information.
  5. Travel blogs: These are blogs that focus on travel and adventure-related topics, including travel tips, recommendations, and experiences.
  6. Technology blogs: These are blogs that focus on technology-related topics, including gadgets, software, and the latest tech trends.
  7. Business blogs: These are blogs that cover various business-related topics, including entrepreneurship, marketing, and finance.
  8. Lifestyle blogs: These are blogs that cover a wide range of topics related to everyday life, including health, wellness, and self-improvement.
  9. Educational blogs: These are blogs that focus on educational content, including tutorials, tips, and advice.
  10. Sports blogs: These are blogs that cover various sports-related topics, including news, scores, and analysis.

By choosing the right type of blog, you can target a specific audience and build a successful blog. It’s important to choose a niche that you’re passionate about and that has the potential for growth in Nigeria and Africa

See Also: How To Start A Lucrative Import/Export Business In Nigeria and Africa: The Complete Guide


How To Start A Blog In Nigeria and Africa: Step-By-Step Guide

STEP 1: Choose What You Want To Blog About

This is the most important step when thinking of how to start a blog. Instead of following the crowd and getting lost in the mix, focus rather, on what blog niche you’d love to write about.

It is important to pick a blog niche in an environment you’re very familiar with. Instead of pursuing the norm and doing what every other person is doing, choose a category that has a very large market, but is largely untapped.

Some questions to ask yourself before you choose a blog niche to focus on are:

  • Do I enjoy learning and writing about this topic?
  • How many other people are interested in starting this type of blog?
  • Can I write up to 300 articles on this topic?

Some great niches to start a blog on are:

  • Mother & Childcare
  • Unemployment
  • Men’s Health
  • Education
  • Health & Nutrition
  • Personal Finance
  • Fitness
  • Legal Issues
  • Fashion & Beauty
  • Food
  • Business Reviews

And thousands more.


STEP 2: Choose A Blogging Platform

When setting up a blog, you can either go with the free blogging platform option or the self-hosted WordPress option.

The Problems With Free Blogs — Self-Hosted WordPress Blogs Vs Free Blogs

Anything that’s FREE suddenly gets the attention of everyone, but in the end has a lot of drawbacks that will definitely come back to haunt the person who used them.

When thinking of how to start a blog, it is best to stay far away from the free blog option. The problem here is that the free option will end up becoming one of the largest blogging mistakes you will probably make.

Here are a few reasons you should take to your heels if anyone tries to convince you to go with the free blog option:

1). The URLs Are Long And Ugly:

The URLs of free blogs are usually very long, difficult to remember, ugly, and never user friendly. It could be something like or, instead of These names are usually very difficult to remember or spell, and will be a major deterrent to the growth of your brand on the internet.

While some professional bloggers like Linda Ikeji successfully got away with this, thousands of others have failed woefully at it. Even the Queen bee of gossip blogs eventually had to move her blog to a self-hosted platform and renamed it to

2). There’s No Control:

The blog host could wake up the next morning and pull down your blog and every other blog on its database. A host that’s very popular for this kind of behaviour is Google. They penalise blogs easily on their free Blogspot platform and even brought down Linda Ikeji’s blog in 2014. Apart from pulling down blogs on a regular basis, Google has a reputation for shutting down a lot of their platforms. Sometimes, they buy companies just to shut them down, and other times, they discontinue a service they used to offer.

Creating a free blog then leaves you with a totally uncertain fate. If you’re thinking of how to start a blog in Nigeria, Ghana, Kenya, South Africa, across Africa, or anywhere else in the world, stay very far away from FREE blogs.

3). Very Limited Ways To Make Money:

It is extremely difficult to monetise a free blog in a vast number of ways. For instance, the only feasible methods of making money from free blogs is by putting Ads and publishing sponsored posts. This is dramatically sad.

Even affiliate companies won’t approve your blog to join their affiliate programs if they notice it’s a free blog, and still, affiliate marketing remains one of the most lucrative ways to make money on the internet; especially if you want to start earning up to $1,000 a month very fast.

If you have an eBook for sale for instance, plugging in advanced sales funnel platforms like Click Funnels, SamCart, Zaxaa and several others to explode your eBook sales, is almost impossible if you’re running your blog on a free platform.

If you’re starting a blog especially to make money, you must create a self-hosted WordPress blog from day one! So you’d have access to hundreds and thousands of methods to monetise your blog.

4). The Websites Are Ugly:

Free blogs only give you a limited amount of themes to choose from, and they’re usually all very ugly. Self-hosted WordPress sites on the other hand gives you access to hundreds of thousands of amazing themes and plugins to make your blogging experience an exceptional one.

If you’re trying to build an online reputation through blogging, getting an amazing theme to represent your image well from over 100,000 beautiful Wordpress themes on the internet is one great advantage self-hosted WordPress sites have over free blogs.

If you’re looking for a place to get a beautiful WordPress theme for your blog from thousands of stunning themes, these two amazing websites listed below are your best bets:

See Also: The 10 Best WordPress Themes For Bloggers Anywhere In The World

5). No Custom Emails:

You can’t use a custom email like [email protected] in a free blog. You’re limited to the publicly available email providers like Gmail, Yahoo, and the likes. But with a self-hosted WordPress blog, you can have any available domain name you want to end your email addresses.

For example, if your blog’s url is, you can create a custom email address on a self-hosted WordPress blog that’d look like [email protected], which is a lot more professional.

6). Poor Security:

The internet is a very dangerous place and a lot of people are prone to hacks and identity theft. If you’re using a free blog and fall into the category of those who get noticed by a hacker, they could steal your domain name and you’ll never get it back again.

This is one reason you should always stay far away from free blogs. It is not worth risk, no matter what type of blog you intend to start.

It is always better to get a self-hosted WordPress blog, even if you have to pay a small token of $3.49 a month. It ensures you own the domain name, and that the security of the blog is well managed on your behalf by the domain hosts.

7). It Is Not Even Truly Free:

Some free blogs, especially free WordPress blogs, always come with hidden charges. For instance, you can’t put an advert on a free WordPress blog, and upgrading some features come with hidden charges that you’d have to pay for no matter what.

The sad truth is that free blogs exist to make the company offering you the free blog money. They make a large revenue off your sweat and hard work and they put up Ads without your permission on your blogs, except you pay them a fee to block out Ads, which is still another way to make them even more money.

A self-hosted WordPress blog saves you from all these hidden charges and puts you in total control of your blog and income.


In a nutshell, here are the differences between a self-hosted WordPress blog and a free blog like Blogger

  • Google could easily suspend your Blogger site just as they did to Linda Ikeji in 2014, but with WordPress, you control your full rights. This makes Blogger a mirage and nothing solid.
  • You can do extremely limited things on Blogger, but on WordPress, the unlimited availability of plugins makes almost anything you think of possible.
  • Blogger themes are very bad looking and few, but WordPress themes are not just in their millions, but a majority of them are beautiful.
  • Moving your Blogger site to another platform is extremely difficult, so most of the time, you’re stuck. But for WordPress, moving it is extremely easy.
  • There’s a limited support for Blogger sites if you run into issues, but WordPress has a vast community that provides solutions for everyone.
  • Google could decide to shut down the Blogger platform for everyone, just as they did with many of their other services. But WordPress is self-hosted, so your WordPress blog is not going anywhere unless you want to pull it down yourself.
  • WordPress sites are a lot easier to monetize than Blogger sites.


STEP 3: Choose A Web Hosting Company

When choosing a platform to create your self-hosted WordPress blog on, there are several web hosting companies to choose from. Some of the most reputable web hosting companies to setup your WordPress blog on are:

  1. Bluehost
  2. Hostgator
  3. Ipages

If you’re starting a new blog or moving your blog from an existing host to another, out of all these web hosting companies, I recommend that you go with Hostgator, because they have one of the most powerful infrastructure and offer exciting web hosting packages.

The amazing benefits that Hostgator offers makes them one of the most outstanding web hosting choices to make. Some of them are:

  • Hostgator is very easy to use. ABSOLUTELY ANYONE can create a WordPress blog easily by following the tutorial below.
  • Their web hosting service comes with an amazing technical support.
  • They are affordable for everyone because of their amazingly cheap web hosting. With Hostgator, you can easily have a blog of your own.
  • They will make your blog self-hosted, so you can easily start making money from it. With a self-hosted blog, you can monetize it at any time.
  • They will make your blog and you the blogger, appear more credible and professional to people that read your blog. But you wouldn’t get this benefit by creating a free blog on Blogger or anywhere else.

Because of the several amazing benefits they offer, with just a few listed here, many bloggers choose Hostgator as their preferred choice to easily create and host a WordPress blog of their own.

Since you’re aware of the countless benefits of hosting your new blog or moving your existing blog to Hostgator, here’s how to start a blog on Hostgator in less than 20 minutes:

Click here to start creating your blog.


STEP 4: Pick A Website Name For The Blog And Get Hosting

A). Get A Domain Name For Your Blog

The first thing you have to do when trying to create a WordPress blog is to determine the domain name you’re going to use. Coming up with the right name is crucial to several factors like; how easily people can remember the blog’s name, how easy it is to type the name, and how it relates to what you intend to blog about.

B). Get Hosting Space For Your Blog

You have to get web hosting so you can setup your WordPress blog completely. Getting hosting for your WordPress blog gets easier and more comfortable with Hostgator

See Also: How To Start A Profitable Affiliate Marketing Site That Makes At Least $500 A Month


STEP 5: Start Blogging

The next step is to log into your WordPress account by visiting your blog url. E.g For instance, if your blog’s website name is, you’d have to type to get into your dashboard.

Before you publish your first blog post, first use these set of questions to determine what your blog topic should be about:

  • What will get my readers excited?
  • What common problems do my readers usually experience?
  • What kind of people are my readers?
  • What do my readers like best about my blog niche?
  • What do my readers hate most about my blog niche?

By asking yourself these questions and providing genuinely researched answers, you can come up with the best topics to write that would intrigue your readers and get them excited about your blog content. If they love what you write, they’ll share it on their social networks.

The blog post title must also be highly actionable. It must motivate people to want to click and read, else, you may have a very low click through rate.

It is important to note that blog titles, and not the content, go viral.

A powerful method to write compelling blog titles and articles is to use the AIDA method. It is the most powerful way to structure your blog posts and even your sales copy.

The full meaning of AIDA and their explanations are written below:

  1. Attention: Get the readers attention with magnetic headlines.
  2. Interest: Connect with their problem.
  3. Desire: Make them feel the transformation and need to learn more or get your product.
  4. Action: Lead the reader into taking action like leaving a comment or making a purchase.

The most engaging types of articles to write are lists, common mistakes, asking questions, and how-tos. They focus on who, what, when, where, and why, which are the highest pointers for engaging readers.

An important tool you must also have on your blog is the Grammarly tool. It will help you identify errors as you type your articles, which will save you the embarrassment of publishing poorly written content. It is entirely FREE and you can get it here.

See Also: How To Write The Perfect Business Plan In Nigeria and Africa That Will Get Funded: The Complete Guide


Types Of Equipment & Tools Used In Blogging In Nigeria or Africa

To start a successful blog in Nigeria and Africa, having the right equipment is essential. Below are some of the equipment needed:

  1. Computer/Laptop: A computer or laptop is a primary requirement for blogging. It should have enough storage and processing power to handle blogging software and media files.
  2. Internet connection: A stable internet connection is necessary to research, upload content, and communicate with your audience.
  3. Blogging Platform: You need a reliable platform to host your blog. Popular options include WordPress, Blogger, and Wix.
  4. Camera: High-quality images are essential for blog posts. A camera with a high-resolution lens can take clear and crisp pictures for your blog.
  5. Microphone: If you plan on recording videos or podcasts, a good-quality microphone is necessary to ensure clear audio.
  6. Video Editing Software: Video content is becoming increasingly popular in the blogging world. Video editing software like Adobe Premiere Pro or Final Cut Pro can help edit and polish your video content.
  7. SEO Tools: To optimize your blog for search engines, you need SEO tools like Google Analytics, Ahrefs, and SEMrush.

Having the right equipment is crucial to starting and maintaining a successful blog in Nigeria and Africa. As technology continues to advance, new and improved equipment may become available, making it easier to create high-quality content.

See Also: 35+ Lucrative Digital Marketing Business Ideas In Nigeria Or Africa


Target Audience For Blogging In Nigeria or Africa

  1. Understanding the Demographics: Understanding the age, gender, location, and interests of the target audience is crucial to tailor content and blog topics to their interests.
  2. Consider the Language: In Nigeria and Africa, there are numerous languages spoken. It is important to use a language that will appeal to your target audience, be it English or any other local language.
  3. Analyze the Culture: Understanding the culture of the target audience is important to determine the type of content that would resonate with them.
  4. Identify the Pain Points: Identify the problems that the target audience is facing and tailor the content to provide solutions to those problems.
  5. Find Your Niche: Identify a particular area of interest to focus on, and create content that is relevant and engaging to the target audience.
  6. Utilize Social Media: Social media platforms like Twitter, Instagram, Facebook, and LinkedIn are great for reaching and engaging with the target audience.
  7. Engage with the Community: Building a community around your blog is important for engagement and growth. Engage with your audience by responding to comments and creating forums for discussions.
  8. Build an Email List: Collecting emails of your readers is important to create a more personal connection with them and promote new content.
  9. Create Engaging Content: Your target audience is interested in content that is informative, entertaining, and engaging. Focus on creating content that is valuable to them.
  10. Use SEO Techniques: Search Engine Optimization (SEO) is important to drive traffic to your blog. Use keywords, meta descriptions, and alt tags to optimize your blog for search engines

See Also: How To Start A Lucrative Import/Export Business In Nigeria and Africa: The Complete Guide


How To Grow Your Blog Traffic By Getting A Lot Of Readers & Subscribers For Your Blog In Nigeria or Africa

Growing a blog’s traffic is an essential part of the blogging process as it helps increase the blog’s visibility, reach, and engagement with the audience. Here are some ways to grow a blog’s traffic:

  1. Quality Content: Writing high-quality, original content that is engaging, informative, and relevant to the target audience is essential for growing traffic to a blog.
  2. Search Engine Optimization (SEO): Optimizing blog content for search engines by including relevant keywords, meta tags, and descriptions can help increase traffic by improving the blog’s search engine rankings.
  3. Social Media Marketing: Promoting blog content on social media platforms such as Facebook, Twitter, Instagram, and LinkedIn can help attract new readers and increase traffic.
  4. Guest Posting: Writing guest posts for other blogs in the same niche can help attract new readers and increase traffic.
  5. Networking: Networking with other bloggers and industry influencers can help increase the blog’s exposure, attract new readers, and drive traffic.
  6. Engage with your audience: Respond to comments and engage with your audience to build a loyal readership.
  7. Attend blogging events: Attend blogging events and network with other bloggers to build relationships and drive traffic to your blog.
  8. Use paid advertising: Use paid advertising platforms such as Google Ads and social media ads to drive targeted traffic to your blog
  9. Email Marketing: Building an email list and regularly sending newsletters with links to new blog posts can help drive traffic and engage with readers.
  10. Analyze and Improve: Using analytics tools to track website traffic and user behavior can help identify areas for improvement, such as optimizing content and website design to increase traffic.

By implementing these strategies, bloggers in Nigeria and Africa can effectively grow their blog’s traffic and increase their online presence


Challenges Of Blogging In Nigeria and Africa

  1. Poor internet connectivity: In Nigeria and Africa, poor internet connectivity remains a major challenge for bloggers. It affects the speed and reliability of online activities.
  2. Inadequate power supply: Power supply in Nigeria and Africa is still a major challenge. Unstable power supply can affect the blogger’s ability to produce quality content, meet deadlines, and post on time.
  3. Language barrier: Nigeria and Africa are multilingual regions, and language barriers can hinder communication and limit the blog’s audience reach.
  4. Limited access to technology: Many people in Nigeria and Africa still lack access to basic technology, such as computers and smartphones, which can affect their ability to access and engage with blogs.
  5. Low literacy rate: The literacy rate in Nigeria and Africa is still relatively low, which can limit the audience for blogs that require a higher level of literacy.
  6. High cost of internet data: The cost of internet data in Nigeria and Africa can be high, making it difficult for many people to access the internet and engage with blogs regularly.
  7. Lack of financial support: Blogging requires financial resources for equipment, internet, and other expenses, which can be a challenge for bloggers in Nigeria and Africa.
  8. Limited monetization options: Bloggers in Nigeria and Africa may have limited options for monetizing their blogs, which can make it difficult to earn a sustainable income.
  9. Limited support for intellectual property rights: Intellectual property rights are not always adequately protected in Nigeria and Africa, which can discourage bloggers from investing time and resources into their blogs.
  10. Limited opportunities for collaboration: Bloggers in Nigeria and Africa may face limited opportunities to collaborate with other bloggers or industry experts, which can limit their exposure and growth potential.
  11. Limited awareness of blogging: Many people in Nigeria and Africa may not be aware of blogging or may not understand its potential benefits, which can limit the audience for blogs.
  12. Censorship and government regulations: Governments in Nigeria and Africa may regulate or censor online content, including blogs, which can limit the freedom of expression and creativity of bloggers.
  13. Limited access to mentorship: Blogging can be a challenging journey, and access to mentorship can be limited in Nigeria and Africa, which can make it difficult for bloggers to navigate the industry.
  14. Limited resources for marketing and promotion: Bloggers in Nigeria and Africa may have limited resources for marketing and promoting their blogs, which can limit their reach and exposure.
  15. Content theft and plagiarism: Content theft and plagiarism are common in Nigeria and Africa, which can discourage bloggers from producing original content.
  16. Limited access to niche-specific content: Bloggers in Nigeria and Africa may struggle to find niche-specific content, which can limit their ability to produce quality content.
  17. Limited support for e-commerce: E-commerce is still developing in Nigeria and Africa, and bloggers may struggle to monetize their blogs through online sales.
  18. Limited access to reliable data: Bloggers in Nigeria and Africa may have limited access to reliable data and statistics, which can affect their ability to produce data-driven content.
  19. Limited access to training and education: Blogging requires continuous learning and development, and access to training and education can be limited in Nigeria and Africa.
  20. Limited access to affordable website hosting: Website hosting can be expensive in Nigeria and Africa, which can be a challenge for bloggers on a limited budget.
  21. Cybersecurity threats: Cybersecurity threats are increasing in Nigeria and Africa, and bloggers may face risks such as hacking, data breaches, and online harassment.
  22. Limited access to high-quality visuals: High-quality visuals, such as images and videos, are essential for blogging, but access to these resources can be limited in Nigeria and Africa.
  23. Limited access to reliable payment systems: Reliable payment systems can be a challenge in Nigeria.

See Also: How To Start A Lucrative Fashion Business In Nigeria and Africa: The Complete Guide


To Sum It Up

Blogging has become a significant aspect of the digital space in Nigeria and Africa as a whole, providing immense benefits to individuals, businesses, and organizations. With the increase in internet penetration and the rise of social media, there is no better time to start a blog than now. However, starting a blog requires time, dedication, and effort to achieve success. It is essential to have a clear understanding of your niche, target audience, and the equipment required to run a successful blog.

To achieve success in blogging, content creation and consistency are critical. Bloggers should create engaging and informative content that resonates with their target audience and publish regularly to keep their readers engaged. Building relationships with other bloggers and promoting their content can also help grow blog traffic and increase visibility.

Despite the challenges that come with blogging in Nigeria and Africa, the benefits and opportunities that come with it outweigh the challenges. As the digital space continues to evolve, blogging remains a viable platform for personal and business growth, and with the right strategies, anyone can build a successful blog.

See Also: How To Start A Business In Nigeria and Africa: The Complete Guide



Simply reading about how to start a blog will never help you succeed in blogging. Growing a successful blog starts with the decision to try.


If you have questions or challenges on how to start a blog successfully on Hostgator, you can leave a comment below or send an email to [email protected], and I’ll be happy to respond to you and help out.

Click here to start creating your blog.


What are your thoughts on this complete beginner guide on how to start a blog in Nigeria and Africa? Let me know by leaving a comment below

Stan Edom
Stan Edom
I'm an entrepreneur with expertise in supply chain management, international trade, small business development, e-commerce, internet startups, renewable energy, and agriculture. I'm also a network engineer, I.T security expert, and computer programmer. In my spare time when I'm not working out at the gym, I try to solve problems people face in their everyday lives with whatever means necessary.

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  1. Thank you that was helpful but what about using the Blogger app.from Google. Is there anything wrong with that?

    • Thank you for the commendation Precious.

      Blogger has a lot of limitations that WordPress surpasses.

      1). Google could easily suspend your Blogger site just as they did Linda Ikeji in 2014, but on WordPress, you control your full rights. This makes Blogger a mirage and nothing solid.

      2). You can do extremely limited things on Blogger, but on WordPress, the unlimited availability of plugins makes almost anything you think of possible.

      3). Blogger themes are very bad looking and are very few, but WordPress themes are not just in their millions, but majority of them are beautiful.

      4) Moving your Blogger site to another platform is extremely difficult, so most of the time, you’re stuck. But for WordPress, moving it is extremely easy.

      5). There’s a limited support for Blogger sites if you run into issues, but WordPress has a vast community that provides solutions for everyone.

      6). Google could decide to shut down the blogger platform for everyone, just as they did with many of their other services, but WordPress is self-hosted. So your WordPress site is not going anywhere unless you want to put it down yourself.

      I hope you’re now convinced that you’re better off on WordPress than on Blogger.

      Thank you for asking.

    • Hi Emman,

      This article focuses on creating a WordPress blog with Bluehost. Not generalizing.

      Thank you for the comment still.

      Have a great time!

    • Hi Chris.

      First, you need to identify a less crowded blog niche and become an authority in it by delivering high quality content people will find value in, before you start thinking of monetization.

      Concerning monetizing your blog, I’ll write up an article on that sometime in the future. Stay connected to the blog to know when the post is up.

      Thank you for asking.

  2. I have some questions
    1. Apart from this lecture, don’t I need another formal training on blogging?
    2. Don’t I need a website of my own? If yes, how do I get that done?
    3. Apart from the fact that the money may not start rolling in immediately, how does one make it?
    Is it by people entering your blog or by subscribing to it?

    • Hi there,

      Overtime, I’ll cover various content marketing blog posts on how to grow your blog and make money blogging.

      Constantly follow startuptipsdaily, so you can know when new posts on blogging are up.

      Also, setting up your blog via Bluehost gives you a website of your own.

      If you have more questions, I’d be more than happy to answer.

      Thank you for asking.

    • Thank you for the comment Dauda.

      Overtime, more blogging topics would be posted.

      But you can setup your WordPress blog through Bluehost, then start off from there.

      Thank you for asking.

  3. Dear instructor,
    I am an entrepreneur with a great passion to reach millions of people that would benefit from my service and also make money for myself through blog. My worry is that I don’t know how this could be achieved. Please tell me the best way to go about this plans of mine.
    Thank you

    • Hi Akeem,

      The best way to start is to start.

      First setup your WordPress blog via Bluehost, then read multiple online content creation websites. A personal favourite is

      Overtime, you’d get the hang of it.

      But dedication is key to success.

      Thank you for asking.

  4. Am really interested in blogging bt i dont even know where to start from…Can u add me up on watsapp so as to chat n be tutored by u? u can reply via my email address [email protected]

  5. Nice one,but confusing somehow.
    This article is supposed to be a step by step guide. It should at least explain to the newbies the fist thing to do,,,,the next and so first, goto and click on whatever.. Then do this on so so website…
    I’m so much interested but donno where to start…tnx

    • Hi Michael,

      The process is a lot easier after buying the hosting.

      Over time, I’ll post more articles on blogging to fully help people out.

      If you have problems in your setup process, do contact me via [email protected].

      Thank you for asking.

    • Hi Joseph,

      Finding the right niche goes hand in hand with doing something you already have a passion for.

      If you love food and love to cook, a food blog would a great fit. If you’re a health specialist, a health blog is another great choice. If you’re a fitness trainer, a fitness blog would be a great match.

      Picking a niche that’s already a part of your life will make it easier for you to blog consistently and add true value to your readers.

      When you determine what you naturally love to do, pick a niche in that aspect and start your blog.

      Over time, I’ll post more blogging related articles. But if you have any more questions for now, do leave a comment below.

      Thank you for asking.

    • Hi Samuel,

      As I mentioned in an earlier comment, the best way to start is to start.

      Setup a WordPress account on Bluehost, then carry on from there.

      Overtime, I’ll post more blogging related articles for people to learn from.

      Thank you for asking.

  6. Thanks Stan. It’s Dr Deen again. people always talk abbout how difficult it is to monetize blogger, but that is what Linda Ikeji uses. Can u attempt to clear my confusion?

    • Hi Dr Deen,

      Linda’s revenue models are majorly based on sponsored ads, sponsored posts, and google ads.

      These three are the most popular monetization methods in Nigeria and the easiest to implement with blogger.

      But there’re many more revenue models that could be exploited via WordPress like:

      1). Adding more monetization plugins.
      2). Creating and selling plugins.
      3). Selling themes.
      And more

      I’ll post an article sometime in the future about how to make money blogging. I’ll also do well to outline a comprehensive list of monetization methods of WordPress that blogger lacks.

      Thank you for asking.

  7. After d whole process is it d chosen domain name d@ Will b d blog address? And d basic plan dont have d privacy protection so how do i access it? And thirdly i saw 1 150dollars leverage on d Site can u enlighten me on d@ too?

    • Hi Victor,

      The name you choose for your domain will be the url for your blog. For instance, if you choose as your blog name, that is what it would be if it’s available for purchase.

      Concerning privacy protection, you can buy that as an add-on later for your blog.

      As for the $150 leverage, perhaps I’m not clear on what exactly you’re referring to. But the Bluehost’s support team will answer any technical questions you have. Give them a call, and you’ll be fully clear on that.

      The most important factor for you is the WordPress hosting purchase and no other types of purchases on the platform.

      I hope this answers your questions Victor.

      Thank you for asking.

  8. Or do i have to go to wordpress to set it up? I once did something similar with wetpaint and my domain name is ” so how will d domain name look like/ how do i import d domain name to wordpress?

  9. Thanks Stan for your good work to humanity. Do you have a platform where one can learn practically for just a day at a reasonable and affordable cost. Secondly, how much one needs to have to put a blog and or website in place?

    • Currently we have no platform for you to learn for a day. But overtime, I’ll be putting up more blogging articles and have an e-book available on the website.

      Thank you for asking Abiodun.

  10. Thanks stan.

    Most attimes newbies just like me see wordpress as a difficult step to start from. Due to this mindset, we tend to have a blogger blog.

    I also totally agree with you that there are much limitations using the blogger platform than the wordpress.

    I hope to see an article from you on how to migrate from blogger to wordpress.


    • Thank you for the contribution Harrison.

      Someday I’ll put up the article.

      Thank you for asking.

  11. Hi, Stan. Your explanation is highly educative. My question is: Is Blue host the best? I heard about Syskay and others. What’s your advice, bro. Regards.

    • Hi Soyemi,

      There are many great WordPress hosts around.

      Bluehost is definitely one of the best.

      I don’t know much about Syskay, so I can’t really say anything about it.

      Thank you for asking.

      • Ok, boss. One more question, please. Can I transfer the contents in my blogger to a new hosted website I’m building and delete the old one without being labelled ‘plagiarist’? The contents are exclusively mine.

        • Yes you can Soyemi.

          Make sure you alter the domain data in your Webmaster account.

          Thank you.

  12. Stan I have a blog but I have not updated it for sometime. Even after leaving the blog for so long the last time I checked it was still getting some visits. I really wanna go back to the blog and get a domain name for it and also move it away from blogger to WordPress. But I’m not really sure about how to go about all this. So I would really appreciate if we can work together so that you can guide me through the process. I would try my best to stay in touch because this is something I want to do very soon. My email address is [email protected]. I will send you a mail soon so that we can discuss more. Thanks.

    • Hi Emmanuel,

      You can contact the Bluehost support team via their website, and they’ll help you with the transition.

      Thank you for asking.

    • Hi Felix,

      Your bank may not have approved your card for some transactions charged in US Dollars. I’d advice you first call Bluehost’s support team to know the problem is from them, before contacting your bank.

      Thank you for asking.

  13. sir stan, I have interest in blogging for part-time job but I don’t have computer can I use my smart phone to set up a blog jah bless

    • Hi Goodluck,

      You can blog from your mobile phone. But it’s a lot more convenient to blog from a computer.

      Thank you for asking.

  14. Hi stan,

    I have working wordpress. my problem is how increase the traffic to that wordpress and monitize it.
    My blog deals with Eductional technology.

  15. I downloaded a WordPress app from Google play store, filled the form and signed up. I have been posting regularly for about 2 months now. I don’t know about Web hosting and all that and I hope to be earning from my blogs.

    Please help me

    • Hi Caleb,

      The blog you setup was on, and so you can’t monetize as many would.

      You’d need a custom wordpress site, and Bluehost is a great bet.

      Thank you for asking.

  16. Thanks for the Informative post. But sir, I can I start my online comedy skits and make money money. I don’t have any idea on hw to get started sir.

    • It depends. If it’s video, then youtube, Facebook, and instagram should be the channels to promote your work.

      You can generate income from the videos via sponsorships and more.

      Thank you for asking Akinbode.

  17. Hello. I really most commend your zeal, towards helping people get to their blog solution. I hava a few questions.
    1.I am a blogger with bloger, for over or clost to a year yet i dnt have adsense approval what do you thinkni should do.
    2. If i should buy a domain name and open anew blog with word press how am i sure i can move back my articls from my blogger to my wordpress. So to say, can i connect the two.
    3. How much does adsense pay, and how do they pay. Is it $1 to perclick or on an average number of clicks?.
    4can I use my WordPress for an online tv.

    • Thank you for the kind words Gabriel.

      1). A google search will show you all the criteria you need to meet before your Adsense account can be approved.

      2). There are also multiple online resources that’d show you how to move your blog from blogger to WordPress.

      3). The amount Adsense pays per click varies. There are online resources that explain it deeper.

      4). Yes you can use WordPress for an online TV. But a custom built site is better used.

      Thank you for asking.

    • Hi Villastars,

      Just type in your card details in the right places, and it should work.

      If your payment still doesn’t go through, then your bank may have placed a restriction on your account.

      The best bank to use for online transactions is GTBank. If you have their card, use it instead.

      Thank you for asking.

  18. my website is 6 months old and I get an average of 1k pageviews daily. please how else can I increase traffic to my blog apart from SEO and Facebook ads or google adwords.

    • Hi Buchi,

      Email marketing is another great bet.

      Collect emails and send quality posts to your subscribers.

      Ensure the posts truly add value to their lives and just maybe, they’d start to visit on their own.

      Thank you for asking.

  19. stan, am interested in this. can u estimate u the interest made on daily basis for proper scrutiny.thanks

    • Hi Ubong,

      Your revenue depends on the quality of traffic you have and the revenue model you choose to implement.

      Thank you for asking.

  20. Hello Stan, i was expecting step by step guides to start a blog within 20mins. but i couldn’t get one. Pls write it next.

    • I’ll do well to write a detailed step by step article sometime in the future.

      Thank you for asking Nelson.

  21. Pls am so much interested in blogging.despite d above lecture I need a close mark of info blogging. How do I get in touch or avail contact. Tnx

  22. I’ve really desire to join blogging becos intended using it to advertise my product, but hw to join dat’s my point especially who to put me true

    • Hi Temple,

      Overtime I’ll post blogging articles for everyone to learn from.

      Thank you for asking.

  23. Hello Stern,

    Thanks for this information. I already have a blog on WordPress (though its on a free plan). How does hosting it comes to play? The blog is already running is it being hosted by WordPress?
    Kindly through more light pls.

    • Hi Abolaji,

      Your free WordPress hosting is currently on and has a lot of limitations.

      One includes you not been able to monetize your blog.

      Moving to a self-hosted solution on a platform like Bluehost, will give you more flexibility to install better looking themes, monetize the blog, and more. Plus you wouldn’t lose your content as long as you export them.

      Thank you for asking.

  24. Good morning Stan,
    I currently have a domain name hosted by blue host running for a year now. But the problem is that I need to create a blog using WordPress but it’s not actually free, and I’ve been wondering why? After 3 months of hosting with domain name, I still do not haven’t been able to create my own blog. What do I do and how do I create and design this free WordPress blog?
    I need your assistance pls.

    • Hi Harry,

      A domain name is only a pointer to your blog.

      You need to buy a WordPress hosting on Bluehost, which usually starts at a monthly fee of $3.49.

      If you hadn’t previously bought a domain name, you would have gotten a free one with the Bluehost WordPress hosting package.

      If you have problems setting up your WordPress blog on Bluehost, you can call their customer support team, and they’d be happy to help you out fully.

      Thank you for asking Harry.

  25. I registeted a domain name today but noticed some issues which i want to clarify,I want to know if I must pay for 12 months at $4.95(basic)
    I observed it went down at 24 months but a beginner don’t need ,24months,it should be same price of3.95 at 12 months
    Please put me through so I can start final registration

    • Hi Mercy,

      Usually, costs go down when their payments are for a longer period. They are generally market vices.

      The offer is lower because of the period, and could also be different some other time. But at the time of your purchase, it is at that cost.

      I would suggest you call their customer support line for clarifications, and they could maybe make the switch for you.

      Thank you for asking.

    • You can call the Bluehost support team to help you out with your purchase.

      Thank you for asking.

  26. nice post, i have always had intentions of being a blogger, i will start with this few tips you mentioned stan…pls, i hope you can assist me further when i get choked at some point.

  27. Pls, when your e-book is ready, notify me. I need a full explanation and step by step process on how to create a blog on wordpress to make it awesome, and fascinating. Also, I would like to know how to make money (step by step details) from it.

    • Hi Frank,

      A Facebook will help you connect better with your readers.

      It’s also a great place to build traffic for your blog.

      Thank you for asking.

  28. I was glad I stumbled on your blog as I am so anxious to find help in order to gain sales on my affiliate niche. I been doing this for years but my site is dead. I hope it would boost my affiliate site. Thanks to you! Hope to read more affiliate tips from you.

  29. Hello, thanks for your tutorials. I don’t quite understand the idea of making money blogging. How would your clients pay you? I mean how do you get paid by those enjoying your services?

    • Hi Gabriel,

      Do follow the blog. I’ll post more articles frequently on blogging.

      Thank you for asking.

  30. This is very informative post about how to start a blog for all beginners..
    Glad I found this.Thanks for en-lighting us with your knowledge, it is helpful for many of us.

    • Hi Ajibola,

      Just as the article mentioned, it’s best you stay far away from Blogspot to avoid wasted time and efforts.

      It can get really complicated when you want to move to WordPress. Plus you don’t have flexibility with it.

      Thank you for asking.

  31. Hi Stan,
    I was at the point of setting-up a blog when I read this article. So I met it at the right time. It was very helpful. Please what is the total annual cost involved hosting with Bluehost ? Thanks.

    • Hi Kenneth,

      It could cost about $67 a year.

      Do check to confirm before you checkout.

      Thank you for asking.

  32. Great advise for all new affiliates. It takes a long time to get a reasonable amount of traffic. This will help a lot of people out

  33. Thanks for the great work done..but i want to ask if after signing up on bluehost for my new blog can i make payment on monthly basis of $3.49 or its has to be calculated for 12 months or how do i make first month payment?

  34. I really want to start blog business,my aim interest share view to world but I don’t how to start. Can we do one on one tutorial .

    • Hi Theophilus,

      I’d advise you first follow the steps in this article.

      After you’re done with this, you can reach me via email at [email protected] and through the phone number on the Contact Us page.

      Thank you for asking.

  35. Thanks for the information. You’re actually touching lives. Ive akways wanted to start a blog, all ebooks i have are ver confusing. My question is that; on the bluehost signup, under package information, do i have to tick every box, which i realise doing so added to what i have to pay apart from the hosting fee, secondly, can i start without having a laptop as i only possess android phone for now, im asking to know if i can still download wordpress on my phone. Thanks

    • Hi Sandam,

      You don’t need to tick everything, only select what you need. Also, the WordPress app that’s downloaded isn’t the WordPress site we’re referring to. That is similar to blogger and is hosted on But custom WordPress sites are the ones that are fully scalable. For that, you’d need to buy hosting.

      Thank you for asking.

  36. Thanks Stan, I will work on this, seriously I am troubled and sometime feel doomed to start my new blog, mostly i Use free blog domains and at the end they took back every thing from me.

  37. Hello, please is it possible for me to change my blog hosting company that am using already to let’s say bluehost … Because the m using(druts) charges a lot.

  38. Ok.. Please hope I won’t lose my previous blog post and features a result of me changing the hosting company?

    • You’d need to backup your files first. Talk your hosting company about it or call Bluehost to ask them how to go about it.

      Thank you for asking.

  39. The content is superb. I love it.
    I want to ask, what differentiates a website from a blog and is the procedure to set up the two different? Pls educate me on this. Thamks

    • Hi Godsent,

      One is publishing and the other is basically a list of services.

      I Guess I’d have to write an article about this.

      Thank you for asking.

  40. Great guide, Stan.

    With this, even a novice will be able to create a blog.

    But like you said, learning how to do it isn’t as important as doing it.

    So, start today. If you get stuck, you can always reach out to Stan for further assistance.


  41. Good day Stan,

    Your write up here is very encouraging and educative. I am keen on this subject but I am trying to give it a more serious considerations. Thanks so much for sharing the idea here.

    should I succeed in setting up the blog, how often should I post articles?

    • Thank you for the comment, Paul.

      Some successful bloggers post once a week. Others, many times a day.

      It’s all ultimately up to you.

      Thank you.

  42. Hi Stan,
    Am quite impressed and I must say, this is very insightful. However, how would one collect emails or really pull this trafic. Do you pay to collect these emails? also, how do you get companies,individual etc to place ads on your blog?

    • Really an eye opener. Thanks so much for the simplification of this topic, how to start blog in Nigeria. With it, I have opened my first blog.

      Keep writing!

  43. Am Wilson, am an experience and knowledgeable land surveyor with expertise in land/property documents verification. Am base in abuja. I have come across a lot of individuals and organisations that have been defrauded by land defrauders that are on the rise in numbers. So beyond general land surveying services, I intend start up a consulting firm to offer clients a platform to genuinely verify properties title using my experience and networks with government bodies. I stand to advice if one should acquire a property or not, what the reasonable price should be. Beyond title verification, I intend to offer what I call total property package with the aid of partners in legal service, architectural and building service. Using my advantage of proficiency in language, I could also handle effective compensations with indigenous inhabitants where the property is located to avoid high charges and possible violence. Thanks for the tips and insight sir. How do I pay for hosting of my blog and a practical guide to start pls

  44. I have tried to start a blog but I only meet people who want me to send them money online before they create it n send to me
    I am a professional in English phonology
    And I want to write about it
    I don’t know if I can have a blog for it
    I want to know exactly how to start the blog step by step n if I can both use the same blog for English phonology n news
    I want to know it step by step on how to create it n get it started

    • Thanks for the comment Raymond.

      You can run both on the same blog as long as you put out information in a way that your readers will know you’re genuine adding great value to their lives.

      Thank you.

  45. Hello, Good evening,I am having some issues on how to establish and run a successful blog in this following approaches: 1.How to sign up for bluehost i.e an accepted things to fill in the option because I don’t know many of it. 2.How to monetise my blog. 3.How to open a successful blog. 4.Step by step guide on how to open it. 5.The link and best video tutorial to start it.

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