Oil and gas trading and marketing companies play a crucial role in the global energy market, connecting producers and consumers across the world. In Nigeria and Africa, the oil and gas industry is a major source of revenue, with Nigeria being the largest producer of crude oil in Africa, the 12th largest producer in the world and with an estimated 37.2 billion barrels of proven oil reserves. According to the Nigerian National Petroleum Corporation (NNPC), the country produced an average of 1.72 million barrels of crude oil per day in 2020.
Oil and gas trading and marketing companies play a crucial role in the industry, facilitating the distribution of petroleum products to consumers worldwide. Nigeria’s strategic location as a gateway to the West African region presents significant opportunities for oil and gas trading and marketing companies. The country’s proximity to the Gulf of Guinea and the Atlantic Ocean provides easy access to international markets, particularly in Europe and the Americas.
The oil and gas trading and marketing sector in Nigeria and Africa is competitive, with both local and international players vying for a share of the market. The African continent is also seen as a potential growth market, with the International Energy Agency (IEA) predicting that Africa’s oil demand will increase by 4.1 million barrels per day by 2040.
Nigeria, in particular, has a significant opportunity for oil and gas exports, with the country exporting over 5 million barrels of crude oil per day in 2020, making it one of the top 10 crude oil exporters in the world. The Nigerian government has also taken steps to encourage investment in the oil and gas sector, with the Nigerian Content Development and Monitoring Board (NCDMB) promoting local participation in the industry.
Globally, the oil and gas industry is a major contributor to economic growth. According to the International Energy Agency (IEA), the industry accounted for 2.8% of global GDP in 2019. With increasing demand for energy worldwide, particularly in emerging economies, the oil and gas sector’s growth prospects remain strong.
Overall, the oil and gas trading and marketing industry presents significant opportunities for investors and entrepreneurs in Nigeria and Africa. By leveraging the region’s abundant oil and gas resources, local businesses can play a significant role in meeting global energy demand while also driving economic growth and development.
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What Is Oil and Gas Trading and Marketing?
Oil and gas trading and marketing refer to the commercial activity of buying and selling crude oil, natural gas, and other petroleum products. This involves the purchase, transportation, storage, and distribution of these products to customers in various industries, such as transportation, manufacturing, and power generation.
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What Is The Oil and Gas Trading and Marketing Company Business In Nigeria and Africa About?
An Oil and Gas Trading and Marketing Company is a business entity involved in the buying and selling of crude oil and refined petroleum products. The company engages in the purchasing of crude oil from oil-producing countries or from crude oil wells, and then refining it into various petroleum products such as gasoline, diesel, kerosene, and other petrochemicals. The company then distributes these products to retailers, wholesalers, and other customers for consumption.
An Oil and Gas Trading and Marketing Company also engages in market analysis and makes investment decisions based on the findings of the analysis. The company can operate at different levels of the value chain, including exploration, drilling, refining, and marketing of petroleum products. The Oil and Gas Trading and Marketing Company’s activities can require a significant investment in infrastructure such as storage tanks, pipelines, and transportation vehicles.
To ensure the success of an Oil and Gas Trading and Marketing Company, it is essential to develop strategic relationships with suppliers and customers, maintain a reliable supply chain, and adhere to all relevant regulatory guidelines. Additionally, the company must have a strong financial management system in place to manage cash flow, inventory, and other financial obligations.
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Benefits of The Oil and Gas Trading and Marketing Company Business In Nigeria and Africa
Oil and Gas Trading and Marketing Company has several economic benefits in Nigeria and Africa, including:
- Revenue Generation: The industry generates significant revenue for the government through taxes and royalties.
- Employment: The industry creates direct and indirect employment opportunities for individuals.
- Foreign Exchange Earnings: The industry provides a source of foreign exchange earnings for Nigeria and Africa.
- Infrastructure Development: The industry contributes to the development of infrastructure in the country.
- Investment Opportunities: The industry provides investment opportunities for both local and foreign investors.
- Technological Development: The industry contributes to technological development in the country.
- Economic Diversification: The industry promotes economic diversification, reducing dependence on oil exports.
- Trade Opportunities: The industry creates trade opportunities for Nigeria and Africa with other countries.
- GDP Growth: The industry contributes to the growth of the Gross Domestic Product (GDP) of the country.
- Improved Standard of Living: The industry contributes to the improvement of the standard of living of people in the country.
- Small and Medium Enterprise Development: The industry provides opportunities for the growth of small and medium enterprises.
- Enhanced Agriculture: The industry contributes to the enhancement of agriculture through the provision of petroleum products for farm machinery.
- Access to Energy: The industry provides access to energy for homes, offices, and industries.
- Technology Transfer: The industry facilitates technology transfer from foreign companies to local companies.
- Increased Government Revenue: The industry increases government revenue, which can be used for the provision of social amenities.
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Business Opportunities In The Oil and Gas Trading and Marketing Company Business In Nigeria and Africa
- Import and Export: The company can engage in importing and exporting of oil and gas products across the globe.
- Oil and Gas Exploration: The company can venture into oil and gas exploration, particularly in countries with unexplored or underexplored oil and gas reserves.
- Supply Chain Management: The company can offer supply chain management services to oil and gas exploration and production companies, including storage, transportation, and logistics.
- Refining: The company can invest in refining facilities to process crude oil into refined products such as gasoline, diesel, and jet fuel.
- Retail Sales: The company can set up retail sales outlets for oil and gas products such as gasoline, diesel, and lubricants.
- Franchise Opportunities: The company can offer franchise opportunities to entrepreneurs interested in setting up retail sales outlets for oil and gas products.
- Equipment Leasing: The company can lease out equipment used in the oil and gas industry, such as drilling rigs, production platforms, and pipelines.
- Engineering and Consulting: The company can offer engineering and consulting services to oil and gas companies in areas such as project management, environmental compliance, and safety.
- Training and Development: The company can provide training and development programs for employees in the oil and gas industry, including technical training, safety training, and leadership development.
- Financing: The company can offer financing solutions to oil and gas companies, including project financing, working capital loans, and equity financing.
- Technology and Innovation: The company can invest in new technologies and innovations to improve efficiency, reduce costs, and mitigate environmental impact in the oil and gas industry.
- Pipeline Construction: The company can invest in the construction of pipelines to transport oil and gas products from production sites to refineries and retail sales outlets.
- Gas Processing: The company can invest in gas processing facilities to extract and process natural gas liquids from raw natural gas.
- Chemical Production: The company can invest in chemical production facilities to produce chemicals and petrochemicals used in a wide range of industries.
- Renewable Energy: The company can diversify its portfolio by investing in renewable energy sources such as solar, wind, and biofuels.
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Facts About The Oil and Gas Trading and Marketing Company Business In Nigeria and Africa
- The oil and gas industry is a significant contributor to the Nigerian and African economies.
- The Nigerian National Petroleum Corporation (NNPC) is the state-owned oil company responsible for oil and gas exploration, production, and distribution in Nigeria.
- Nigeria is Africa’s largest oil producer and the 13th largest oil-producing country in the world.
- Nigeria’s crude oil reserves are estimated at 37 billion barrels.
- The oil and gas sector accounts for over 90% of Nigeria’s foreign exchange earnings.
- Africa accounts for approximately 10% of global oil production and has significant untapped potential for further exploration and production.
- The Oil Trading and Marketing industry involves the buying, selling, and transporting of petroleum products.
- The African downstream oil and gas sector is growing rapidly, with an increasing demand for refined petroleum products.
- Major oil and gas trading and marketing companies in Nigeria and Africa include Total, Shell, ExxonMobil, Chevron, and NNPC.
- In addition to crude oil, Nigeria produces natural gas, which is becoming an increasingly important energy source globally.
- Nigeria’s natural gas reserves are estimated at 203.16 trillion cubic feet.
- The Nigerian government has embarked on several initiatives to increase natural gas utilization, including the Gas Master Plan and the Nigerian Gas Flare Commercialization Program.
- Africa has significant offshore oil and gas reserves, particularly in the Gulf of Guinea.
- The oil and gas industry in Africa is attracting significant foreign investment, with China, the US, and Europe being major investors.
- The African Continental Free Trade Area (AfCFTA) is expected to facilitate increased intra-African trade in petroleum products.
- The Nigerian government is working to promote local participation in the oil and gas sector through initiatives such as the Nigerian Content Development and Monitoring Board (NCDMB).
- The Nigerian oil and gas sector has been affected by pipeline vandalism, oil theft, and security challenges in the Niger Delta region.
- The African oil and gas sector faces challenges such as inadequate infrastructure, corruption, and political instability in some countries.
- The Organization of the Petroleum Exporting Countries (OPEC) is an influential organization in the global oil and gas industry and includes several African member countries.
- The African Petroleum Producers’ Organization (APPO) is a regional organization that aims to promote cooperation among African oil-producing countries.
- The oil and gas sector in Africa provides significant employment opportunities, particularly in upstream and downstream activities.
- Oil and gas trading and marketing companies play a crucial role in ensuring the efficient distribution of petroleum products.
- The African oil and gas sector has significant potential for growth, particularly in the areas of natural gas utilization and offshore exploration.
- The African Union’s Agenda 2063 includes initiatives to promote the development of the continent’s oil and gas industry.
- The COVID-19 pandemic has had a significant impact on the global oil and gas industry, including in Nigeria and Africa.
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Types Of Oil and Gas Trading and Marketing Company Businesses In Nigeria and Africa
Oil and Gas Trading and Marketing Companies in Nigeria and Africa can be classified into different types based on their activities, size, ownership, and specialization. Here are some types of Oil and Gas Trading and Marketing Companies in Nigeria and Africa:
- Integrated Oil and Gas Companies: These are large oil and gas companies that have operations in all aspects of the oil and gas value chain, from exploration and production to refining, marketing, and distribution.
- Independent Oil and Gas Companies: These are smaller oil and gas companies that focus on specific aspects of the oil and gas value chain, such as exploration and production, marketing and distribution, or refining.
- National Oil Companies (NOCs): These are state-owned oil and gas companies that are responsible for managing a country’s oil and gas resources and ensuring that they are developed and produced in a sustainable and profitable manner.
- International Oil and Gas Companies: These are large oil and gas companies that have operations in multiple countries and regions around the world.
- Oil Trading Companies: These are companies that specialize in buying and selling crude oil, refined petroleum products, and other related commodities.
- Gas Trading Companies: These are companies that specialize in buying and selling natural gas, liquefied petroleum gas (LPG), and other related products.
- Retail Fuel Stations: These are companies that operate fuel stations where customers can purchase gasoline, diesel, and other petroleum products for their vehicles.
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Types Of Oil and Gas Trading and Marketing Activities In Nigeria and Africa
Oil and Gas Trading and Marketing companies in Nigeria and Africa engage in various activities to buy, sell, and distribute petroleum products. Some of the common types of activities they undertake include:
- Physical Trading: This involves buying and selling petroleum products such as crude oil, gasoline, diesel, jet fuel, and liquefied petroleum gas (LPG) in the physical market.
- Product Sourcing: Companies source refined petroleum products, such as gasoline, diesel, and kerosene, from refineries or other sources to sell to their customers.
- Storage and Transportation: Companies store and transport petroleum products from refineries to their storage facilities and distribution points.
- Blending: Some companies blend different petroleum products to create customized blends to meet the specific needs of their customers.
- Marketing and Distribution: Companies market and distribute petroleum products through their own distribution networks or through partnerships with other distributors.
- Trading in Derivatives: Some companies engage in trading in financial derivatives, such as futures and options, based on the price of crude oil or other petroleum products.
- Risk Management: Companies also engage in risk management activities, such as hedging against price fluctuations, to manage their exposure to market risks.
- Trading on Exchange: This involves trading petroleum products on exchanges such as the New York Mercantile Exchange (NYMEX), the Intercontinental Exchange (ICE), and the Dubai Mercantile Exchange (DME).
- Arbitrage Trading: This involves taking advantage of price differences between different markets to generate profits.
- Risk Management: This involves managing risks associated with trading activities such as price volatility, currency risk, and credit risk.
- Storage and Logistics: This involves the storage and transportation of petroleum products from refineries to storage facilities and distribution centers.
- Supply Chain Management: This involves managing the supply chain from upstream activities such as exploration and production to downstream activities such as refining, transportation, and distribution.
- Hedging: This involves using financial instruments such as futures contracts, options, and swaps to manage price risks associated with trading activities
Overall, these activities enable Oil and Gas Trading and Marketing companies in Nigeria and Africa to participate in the global petroleum products market and generate revenue from buying, selling, and distributing petroleum products.
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The Peak Season For The Oil and Gas Trading and Marketing Company Business In Nigeria and Africa
There is no specific peak season for the production, supply, and demand of oil and gas trading and marketing in Nigeria and Africa. However, factors such as global economic conditions, geopolitical tensions, and weather patterns can influence the market. The demand for oil and gas in Nigeria and Africa is typically high throughout the year due to the growing population and industrialization. The supply of oil and gas in the region depends on several factors, including the level of exploration and production activity, investments in infrastructure, and government policies.
The supply season for oil and gas trading and marketing companies in Nigeria and Africa can also be affected by factors such as geopolitical tensions, weather events, and the availability of infrastructure for transportation and storage. Overall, the dynamics of the global oil and gas market play a significant role in determining the peak production, supply, and demand season for oil and gas trading and marketing companies in Nigeria and Africa.
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How To Start The Oil and Gas Trading and Marketing Company Business In Nigeria and Africa: Step-By-Step Guide
Starting an Oil and Gas Trading and Marketing Company in Nigeria and Africa requires careful planning and implementation. Here is a step-by-step guide on how to start an Oil and Gas Trading and Marketing Company:
- Conduct Market Research: Conduct thorough market research to determine the viability of the business and the competition in the industry.
- Develop a Business Plan: Develop a comprehensive business plan that outlines the company’s objectives, strategies, financial projections, and marketing plans.
- Register Your Business: Register your company with the Corporate Affairs Commission (CAC) and obtain all necessary permits and licenses.
- Secure Funding: Secure adequate funding to cover the costs of starting and running the business.
- Establish Relationships with Suppliers: Establish relationships with reliable oil and gas suppliers to ensure a consistent supply of products.
- Build a Team: Build a team of experienced and skilled professionals to run the company’s operations.
- Set Up an Office: Set up an office and necessary infrastructure, including storage tanks, trucks, and other equipment.
- Develop a Marketing Strategy: Develop a marketing strategy to promote the company’s brand and reach potential customers.
- Begin Trading: Begin trading by buying and selling oil and gas products, ensuring that all transactions comply with industry regulations.
Starting an Oil and Gas Trading and Marketing Company in Nigeria and Africa requires significant investment and effort, but it can be a profitable and rewarding business venture with careful planning and execution.
Types Of Equipment & Tools Used In The Oil and Gas Trading and Marketing Company Business In Nigeria or Africa
To operate an Oil and Gas Trading and Marketing Company in Nigeria and Africa, the following equipment and facilities are necessary:
- Storage tanks: These are used to store crude oil, refined petroleum products, and natural gas before they are transported to buyers.
- Tanker trucks: These are used to transport petroleum products and natural gas from the storage tanks to the buyers.
- Loading and offloading gantries: These are used to load and offload petroleum products and natural gas from the tanker trucks.
- Pumps and compressors: These are used to pump and compress crude oil and natural gas to the storage tanks and through pipelines.
- Pipelines: These are used to transport crude oil, refined petroleum products, and natural gas from the production sites to the storage tanks and buyers.
- Laboratory equipment: These are used to test the quality and properties of crude oil, refined petroleum products, and natural gas.
- Communication equipment: These are used to coordinate activities and exchange information between the company’s staff, suppliers, and buyers.
- Security equipment: These are used to secure the company’s assets, staff, and customers
- Metering Systems: These are used to measure the quantity and quality of crude oil and petroleum products during loading and unloading.
- Refining Units: These are used to refine crude oil into various petroleum products like gasoline, diesel, and kerosene.
- Oil and Gas Separators: These are used to separate oil, gas, and water during the production process.
- Pressure Vessels: These are used to store and transport compressed gases like natural gas.
- Flare Systems: These are used to burn off excess gases during the production process.
Target Market For The Oil and Gas Trading and Marketing Company Business In Nigeria or Africa
- Oil Refineries: Oil refineries are one of the main customers of Oil and Gas Trading and Marketing Companies in Nigeria and Africa. The refineries require crude oil to be refined into various products such as gasoline, diesel, and kerosene.
- Power Generation Companies: Power generation companies require natural gas to generate electricity. The gas is transported through pipelines or as liquefied natural gas (LNG) and supplied to power plants.
- Industrial Manufacturers: Industrial manufacturers require various types of fuel, including diesel, gasoline, and propane, to power their operations. They also use oil and gas as raw materials in their manufacturing processes.
- Transportation Companies: Transportation companies, including trucking and shipping, require fuel to power their vehicles. They also require lubricants and other petroleum-based products for maintenance purposes.
- Retail Customers: Retail customers include individuals and businesses that purchase petroleum products, such as gasoline and diesel, for personal or commercial use.
- Agricultural Sector: The agricultural sector also requires petroleum products for operations such as irrigation and transportation of agricultural products.
- Aviation Industry: The aviation industry requires aviation fuel for their planes. This industry is one of the largest consumers of jet fuel.
- Petrochemical Industry: The petrochemical industry requires feedstock such as natural gas and crude oil to produce various chemicals and plastics.
- Government Agencies: Government agencies such as the military, police force, and emergency services require fuel for their vehicles and equipment.
- Mining and Exploration Industry: The mining and exploration industry requires fuel for their operations, including transportation and drilling activities.
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How To Market An Oil and Gas Trading and Marketing Company Business In Nigeria or Africa
- Develop a strong online presence: Creating a website and using social media platforms to promote your Oil and Gas Trading and Marketing Company.
- Attend trade shows and exhibitions: Participating in local and international events and conferences to showcase your company’s services and products.
- Develop strong partnerships: Collaborating with other companies in the industry to expand your reach and increase brand recognition.
- Offer competitive pricing: Offering prices that are competitive with other companies in the market.
- Provide exceptional customer service: Ensuring that customers receive timely and satisfactory service, which can lead to repeat business and referrals.
- Develop a loyalty program: Offering incentives to customers who frequently purchase products or services from your company.
- Offer promotions and discounts: Providing special deals and discounts to attract new customers and retain existing ones.
- Utilize email marketing: Sending regular newsletters and promotional emails to keep customers informed and engaged with your company.
- Publish informative content: Providing educational and informative content on your website and social media platforms to establish your company as an industry leader.
- Utilize search engine optimization (SEO): Optimizing your website and online content to improve your visibility in search engine results.
- Utilize pay-per-click (PPC) advertising: Paying for targeted ads that appear at the top of search engine results.
- Utilize influencer marketing: Partnering with influential people in your industry to promote your company’s products or services.
- Develop a referral program: Offering incentives to customers who refer new business to your company.
- Utilize video marketing: Creating informative and engaging videos to promote your company’s products or services.
- Participate in industry forums and discussion groups: Engaging with potential customers and industry professionals on online forums and discussion groups.
- Develop a strong brand identity: Creating a recognizable and memorable brand identity that sets your company apart from competitors.
- Utilize offline marketing tactics: Utilizing traditional marketing tactics such as billboards, print ads, and direct mail campaigns to reach potential customers.
- Develop strategic partnerships with suppliers: Building strong relationships with suppliers to ensure a steady supply of quality products.
- Utilize affiliate marketing: Partnering with other companies or individuals to promote your products or services and earn a commission on sales.
- Provide free trials or demos: Offering free trials or demonstrations of your products or services to potential customers.
- Offer financing options: Providing financing options to customers who may not be able to pay for your products or services upfront.
- Participate in charity events and sponsorships: Supporting local charities and events to build brand recognition and goodwill in the community.
- Utilize customer reviews and testimonials: Featuring positive customer reviews and testimonials on your website and social media platforms.
- Develop a strong customer relationship management (CRM) system: Implementing a system to manage customer data and interactions to improve customer satisfaction.
- Utilize targeted advertising: Using data and analytics to create targeted advertising campaigns that reach potential customers based on their interests and behavior.
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Challenges Of The Oil and Gas Trading and Marketing Company Business In Nigeria and Africa
- Price volatility: Oil and gas prices are notoriously volatile and can fluctuate significantly, making it challenging for trading and marketing companies to predict future earnings.
- Competition: The oil and gas industry is highly competitive, and there are many established players in the market. New companies must compete with these established players to secure market share.
- Regulatory challenges: The oil and gas industry is heavily regulated, and companies must comply with a range of local and international regulations.
- Transportation challenges: Transporting oil and gas from remote locations to markets can be challenging, requiring significant investment in transportation infrastructure.
- Geopolitical risks: Political instability in some countries can create significant risks for oil and gas trading and marketing companies.
- Environmental concerns: The oil and gas industry is frequently criticized for its environmental impact, and companies must invest in sustainable practices to minimize these impacts.
- Weather events: Hurricanes, cyclones, and other weather events can disrupt oil and gas production and transportation.
- Price differentials: Oil and gas prices can vary significantly by location, leading to price differentials that can impact profitability.
- Fluctuations in currency exchange rates: As oil and gas are traded globally, fluctuations in currency exchange rates can impact earnings.
- Infrastructure challenges: In some regions, there may be inadequate infrastructure to support oil and gas trading and marketing activities.
- Technological advancements: The oil and gas industry is evolving rapidly, and new technologies can disrupt established trading and marketing practices.
- Price speculation: Speculators can drive up oil and gas prices, impacting supply and demand.
- Fraud and corruption: The oil and gas industry is vulnerable to fraud and corruption, which can impact the reputation of trading and marketing companies.
- Cybersecurity risks: As companies increasingly rely on technology to manage their operations, cybersecurity risks are becoming more significant.
- Health and safety concerns: The oil and gas industry is hazardous, and companies must invest in health and safety measures to protect their employees and the environment.
- Political interference: In some countries, political interference in the oil and gas industry can create significant risks for trading and marketing companies.
- Limited access to capital: The oil and gas industry requires significant investment, and new companies may struggle to secure the necessary capital.
- Limited access to markets: Some regions may have limited access to oil and gas markets, limiting the potential for trading and marketing companies.
- Limited access to technology: In some regions, there may be limited access to technology required for oil and gas trading and marketing.
- Limited access to skilled labor: Skilled labor is essential for the oil and gas industry, and companies may struggle to attract and retain the necessary talent.
- Limited access to raw materials: In some regions, there may be limited access to the raw materials required for oil and gas trading and marketing.
- Economic instability: Economic instability in some regions can create significant risks for oil and gas trading and marketing companies.
- Environmental disasters: Oil spills and other environmental disasters can damage the reputation of oil and gas trading and marketing companies and create significant liabilities.
- Fluctuating demand: The demand for oil and gas can fluctuate significantly, impacting the profitability of trading and marketing companies.
- Uncertainty: Uncertainty is a constant in the oil and gas industry, with changes in market conditions, regulations, and geopolitical risks creating significant challenges for trading and marketing companies.
To Sum It Up
The oil and gas industry is a critical sector that plays a significant role in the Nigerian and African economies. The demand for oil and gas products continues to rise, providing ample opportunities for oil and gas trading and marketing companies to thrive. The establishment of an oil and gas trading and marketing company requires significant capital investment, knowledge of the industry, and a solid business plan. It is also essential to consider the challenges and risks that come with operating in the industry, such as price fluctuations, regulatory compliance, and security concerns.
To succeed in this sector, companies need to adopt effective marketing strategies, target the right customers, and leverage technological advancements to streamline their operations. Furthermore, companies should strive to enhance their production capacity, reduce operational costs, and implement environmentally friendly practices to remain competitive in the market.
Overall, with proper planning, strategy, and execution, oil and gas trading and marketing companies in Nigeria and Africa can achieve success and contribute significantly to the development of their respective countries’ economies.
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